Age: 1 year
Plants 1 new Olive tree
CO2 absorbed: 150 kg/year
Evo oil included:
The project
A concrete commitment to the local area
“We wanted to do something different this year for Black Friday. For the past few years, we’ve been promoting Green Friday—as a response to senseless mass consumption. We wanted to boost sales of our eco-friendly products by offering a discount during what we call ‘Green Week,’ and by donating a percentage of the sales to tree-planting initiatives in Italy.”
Storytelling
The story of the project
A world of imagination for early childhood.
We choose toys, clothing, shoes, accessories, baby products, bedding, bedroom furniture, and eating and drinking products for early childhood that are quality, with care, environmentally sustainable, and above all, child-friendly.
We sell clothing brands with European production and especially natural and certified fabrics such as certified organic cotton and bamboo, OEKO-TEX fabrics, pima cotton and also Italian fabrics. Wooden toys are FSC-certified as are toys made from recycled cardboard and FSC-certified paper, toys made from natural rubber, bio-plastic, or products made such as backpacks from fibers made from plastic bottles. For baby care, we have selected company with EU manufacturing with natural ingredients and B-Corp certified (the purpose of which is to prepare a measurement of companies' environmental and social performance, in the same way that companies' economic performance is measured).
